NCET LIBRARY BLOG

MBA JOURNAL ISSUES JUNE-2009

2009-06-30T03:00:00.000-07:00

Effective Executive
(June '09)

1. Leadership and Mission in times of crisis: Transcendent Leadership -- Pablo Cardona and Carlos Rey
2. Retrenched Employees: Sources of Inspiration -- Kamal Singh
3. Retrenched Employees: The Role of Family, Extended Family and Friends -- Swapnalekha Basak and Sharon Pande
4. Positioning your company for growth during a "hunker down": The Three Phases -- Dr. Laurence J Stybel
5. Achieving Service Excellence TPough Innovation: At Singapore Airlines -- Loizos Heracleous and Dr. Jochen Wirtz
6. Leaders must serve as apiarists: Surplus value creation and capture during the innovation honeymoon -- Kai-Alexander Schlevogt
7. Managing Downturn: Is Downsizing the Only Answer? -- J Banerjee and Sharon Pande
8. Managing Downturn without Downsizing: US Financial Crisis and Layoffs -- Vara Vasanthi and Mora Sowjanya

Global CEO(June '09)

1. Leading Emergent Innovation-- Gary Oster
2. Innovation: Key to Organizational Survival-- Subhash B and Uma Shyam Raju
3. Whole Foods Market: Creating a Community of Purpose-- Swarup Kumar Dutta
4. Global Economic Crisis: Bane or Boon?-- GRC Nair
5. Is India Going the Subprime Way?: A Lesson to be Learnt -- Subir Sen
6. "Boswell Group offers business leaders a psychological sounding board on their most complex challenges" -- Dr. Kerry J Sulkowicz
7. Tesco's Corporate Social Responsibility Initiatives -- Muthukumar R
8. Workplace Ethics: Perspectives and Challenges -- Editor: Sumathi Reddy
9. Governing Global Derivatives: Challenges and Risks-- Author: Chiara Oldani Reviewed by Paolo Savona

E-Business (July '09)

1. Paid Search : The Reasons Behind the Growth of Paid Search and what it Can Do for You
2. The Technology-Embedded Marketing -- Karuna K
3. Security Implications of E-Banking In the Indo-Canadian Context -- Dr. Jayant Kumar and Hitesh Bhatia
4. District of Columbia : Harnessing the Power of Information and Communication Technology to Enable Good Governance Debapratim -- Purkayastha and Syeda Maseeha Qume
5. Indian IT Industry and HR Perspectives -- Editor: G P Sudhakar Reviewed by G P Mrudhula

Marketing Masterming(June '09)

1. International Marketing : Features and Facets -- R Harish and Akshita Verma
2. Cost-Effective Marketing Through SMS and Internet -- Mohit A Parekh
3. Factors That Would Facilitate a Continued Retail Boom in India -- Y Ramakrishna
4. Next-Generation Retailing : An Empirical Study Using Factor Analysis -- C V Krishna
5. Organized Retail Business : Opportunity or Threat? -- Cherish Mathew
6. Acquiring Professional Selling Skills : Need of the Hour -- Ashok Kurtkoti, Sandeep Prabhu, Surbhi Jain
7. Leisure Time Spending Pattern in Coimbatore District -- P N Raghunathan
8. Brand Hollywood vs. Brand Bollywood -- Lekha Ravi and Sai Geetha C
9. Online Marketing in the Hospitality Industry -- R Venkatesh
10. Celebrity Branding & Brand Endorsements : An Insight -- Reviewed by Payal Deol Author: Kisholoy Roy

HRM Review(June '09)

1. Dealing with Organizational Uncertainty -- Ritwik Mishra
2. The Phook Theory-- Maj Gen (Retd.) Surjit Singh
3. © 2009 Maj Gen (Retd.) Surjit Singh. All Rights Reserved.
4. The Many Dimensions of HR Metrics : What Gets Measured, Gets Done -- S Murali
5. An Intuitive Approach to Measuring HR -- Vivekanand
6. Managing Anger and the Freedom to Choose Our Responses : The Secretary is the Problem, Not Me! -- Bahaudin G Mujtaba
7. Results-Only Work Environment : A Mirage or a Distant Dream -- C Naga Pavan
8. Corporate Fun Dilutes Work Pressure-- Vissapragada Srinivas
9. Have you Landed in your `Dream Job'?-- Tanushri Banerjee
10. Management of One's `Inner Self' : How Crucial it is for One's Success or Failure? -- BV Ramana
11. Learning Style Preferences for Individuals : Matching Teaching Styles with Learning Styles -- Venkataswamy Pampari
12. Leap Ahead to Bridge the Gap : New-Age Avatars for Productivity -- S Chandrasekar
13. Balancing the See-Saw of Work and Life-- Vikas Shrotriya
14. Video Resumes : The Digitalized Resumes of the Future-- V Rajini
15. Leadership Failure : Lack of Understanding in the Leader-Follower Relationship Results in Labor Disputes, Job Dissatisfaction and Low Productivity -- Jay Dewhurst

MBA Review(June '09)

1. Nusli Wadia: Corporate Warrior -- MP Vishali
2. Accreditation More Than a Branding Tool -- Manishankar Chakraborty
3. Shrink to Grow Strategies in Turbulent Times -- Samta Jain
4. Gold ETFs Glitter All the Way -- Amit Singh Sisodiya
5. Distance Education Its Impact on India -- Manabjyoti Choudhury
6. MBA The Winner's Choice -- Vissapragada Srinivas
7. Economic Turmoil -- Savanam Chandra Sekhar
8. Incivility in the Workplace -- Saswati Nanda and Vivekanand
9. Fear of the Pink Slip Making You Pale? -- Bhawna Bhardwaj
10. Personal and Professional Conflicts -- P Shyamala and Dr. S David Amirtha Rajan
11. Legal Competency Growing Necessity of Managers -- Indranil Banerjee
12. Labor of Love A Catalyst Called Peer Inspiration -- BVS Prasad
13. Global Brain Your Roadmap for Innovating Faster and Smarter in a Networked World -- Authors: Satish Nambisan and Mohanbir Sawhney
Reviewed by PV Murali Krishna and G Radha Krishna

Case Folio (June '09)

1. Reliance ADAG Forays into Online Retail Business
2. Oticon A/S: Spaghetti Organization and Beyond -- Shinjini Basu and Debapratim Purkayastha
3. Rolls-Royce: A Manufacturer at Your Service -- V Namratha Prasad and S S George
4. The Fall of Bear Stearns -- Harish A and Vivek Gupta

The Analyst (June '09)

1. India's Balance of Payments : Troubled Times- T Jyotsna
2. BRIC Economies : Losing Ground- Arvind Sonmale
3. Browser War : Enter Version 2.0- Amit Singh Sisodiya and Ramana Pemmaraju
4. Tapping the Tide : Future Power?- Y Bala Bharathi and G P Mrudhula
5. Indian MSMEs : Beating Slowdown Blues- Dinesh Rai, IAS
6. Alternative Energy : Betting on Biofuels- Amit Singh Sisodiya and Ramana Pemmaraju
7. Credit Policy 2009-10 : A Watershed- N Kamakodi and S Sundar
8. US Municipal Bonds : Defaulting on Debt- N Janardhan Rao
9. Gilt Funds : Losing Glitter?- Y Bala Bharathi
10. Entry of Foreign Banks : Shelved, For Now- Y Bala Bharathi and Sanjoy De
11. Brazilian Banks : Stronger Despite Downturn- N Janardhan Rao
12. GSK-Pfizer Joint Venture : Big Pharma's New Bet- Amit Singh Sisodiya and Sudesh Gonela
13. Sharp's Global Production Model : Can It Deliver?- Amit Singh Sisodiya and Sudesh Gonela
14. Global Economy : Green Shoots in Sight- P K Banerjea
15. Tech Mahindra-Satyam Deal : Tough Tasks Ahead- Y Bala Bharathi and Sanjoy De
16. US' PPIP : Sure Hit or Damp Squib? - T Jyotsna
17. Investing in Gold : The Midas Touch- R Venkatesan Iyengar
18. Pride and Prejudice : Elegant Symphony- Dr. Nirmala PG
19. LTTE : A Lesson for Leaders- grk

Prabandhan: Indian Journal Of Management May-June 2009

1. Corporate Governance with Conscience - A Gateway For Economic Prosperity- Dr.Kulbhushan Chandel & Dr.Raj Kumar
2. Lessons In Corporate Governance From the Satyam Saga-
3. Strategies of Nirma To Become Goliath
4. Collaborative Innovation: A New Dimension To Innovation
5. Consumer Protection in India (With Special Reference to Andhra Pradesh)
6. Empirical Study on Operational Efficiency in Retail Stores in Chandigarh Tricity
7. Globalization-Challenges Faced By Women Entrepreneurs

MBA JOURNAL ISSUES FEB 09 - MAY 09

2009-05-10T22:09:00.000-07:00

GLOBAL CEO

FEB-2009
• The Right Fit - Wayne Turk
• "Be an industry leader in value creation, servicing packaging needs and creating a greener future." - Bushen L Raina
• IT Services in HR Outsourcing: Issues, Trends and Perspectives - Dr. G C Nag and Anisha Mishra
• Managing Virtual Teams: A New Challenge for Managers - Manishankar Chakraborty
• Ecological Footprint : Time to Reverse Global Trends - Srikanta Kumar Padhi
• Strategic Philanthropy: A Shift in Approach - Sumati Reddy
• Social Enterprise: For Profit, For Cause - S Jaya Krishna and Dr. R Padmaja
• Alcatel-Lucent: Can the New: Leadership Turn it Around?- Doris John and P Florence Nightingale
MARCH-2009
• On the Shoulders of Giants : Lindblom on Decision Making-- Timothy L Wilson
• "We pride ourselves on our ability to collaborate and to bring key partners together - in the government, industry, and academia." - - Stephen Lund
• Strategic is IT Investment in Construction Industry? : A UK Perspective -- Eric Choen Weng LOU
• International Negotiation Strategies -- Sumati Reddy
• Global Meltdown : Looking Beyond the Financial Prism -- Venkata Subramanian
• Recruitment : The Emerging Challenges -- Indranil Banerjee
• Vodafone : Sarin Signing Off in Style -- P S Sarath Chandra
• Global Financial Crisis : Impact and Strategies -- Sumeet Gupta
• The Motorola Split : Heralding a New Approach? -- Doris John and P Florence Nightingale
APRIL-2009
• ESOP : The Best Days Are Gone?-- Diganta Chakrabarti and Srabasti Chatterjee
• "Aricent co-creates the world's most innovative communication products and services."-- Sudip Nandy
• Change Management in a Changing World-- Wayne Turk
• Business Ethics : A New World Order-- Aruna Desai
• Leadership : A Tool for Organizational Effectiveness-- Itishree Mohanty
• Vodafone-Hutch Deal : Opening a Pandora's Box-- S Sarath Chandra
• Era of Corporate Governance : Necessity for Survival-- Challa Madhavi
• Subprime Crisis : Impacts and Implications-- Prof. Pankaj Madhani
• Carbon Credits Bazaar: Opportunities and Challenges for India -- Doris John and Punithavathi Srikant
MAY-2009
• Conflict Management-- Wayne Turk
• Survival Strategies During a Recession-- Jaya Krishna S and Dr. R Padmaja
• Emergence of Conglomerates-- K Suresh
• Subprime Crisis and Ethics-- Prof. PK Banerjea
• "Digicel's goal is to deliver the best coverage, the best customer care and the best value to each and every one of its customers." -- Colm Delves
• Can Yahoo!'s New CEO Reinvigorate the Company? -- Doris John and P Florence Nightingale
• Competing With The Best: Strategic Management of Indian Companies in a Globalizing Arena-- Author: Rajnish Karki Summarized by Dr. B V Cadambi

E-Business

Feb-09

The Seven Habits of Highly Effective IT Governance

· WiMax: The World is Watching --V Prashant

· Moving Towards Integrated Supply Chain Management --Neha V Nair

· Internet and E-Business: Benefits and Challenges for the Indian Economy --Amol Ranadive

· Malicious Code --Rick Blum

· The Hutchison Essar Acquisition Vodafone's Foray into an Emerging Market --Debapratim Purkayastha and Adapa Srinivasa Rao

· E-Voting: Perspectives and Experiences -- Editors: Jaya Krishna S and Naveen Kumar

March-09

· "Google's rise has been phenomenal." -- Hemant K Bhargava

· Supply Chain Globalization:Global Strategies That Go Beyond the Basics -- Mirko Martich, Sean Monahan, Sumit Chandra

· 3G Technology in India: Big Push for Telecom -- V Prashant

· Worldwide Growth of E-Commerce -- Katherine T Smith

· SOA Governance and CentraSite: Ensuring SOA success with effective, automated control Throughout the lifecycle -- Franco Castaldini

· Blu-Ray and HD-DVD: The End Game -- S S George and Sachin Govind

· Social Networking Trends and Experiences-- Editor: K.Sangeetha Reviewed by T Sreelatha

APRIL-09

· IT Disaster : It's Not a Matter of If - It's a Matter of When -- Gil Brodnitz Gary A Curtis and Robert Emmel

· Prominent Frameworks in Application Managed Services -- Veerendra P Em

· Google : A Decade of Dominance -- Sanjoy De

· Indian Computer Hardware Industry -- T Jyotsna

Yahoo! Auctions in Japan-- P Indu and Sachin Govind

· Knowledge Integration : Concepts, Frameworks and Applications Editors: Vishakha Munshi and Ravi Kumar Jain B Reviewed by T Sreelatha

MAY-09

· SEO is the most popular service among our customers." -- Milind Mody

· Simplify or Drown: Fighting the Rising Tide of Telecom Complexity -- Mark Higgins, Vanessa Moore and Soon Ghee Chua

· Building the Business Case for Server Virtualization -- Rob Lawrence

· Moving towards Superior Customer Service Using E-CRM -- Neha Vivek Nair

· Security Risk: Problem Gateway in E-Banking -- Sumeet Gupta

· Apple Inc.'s iPhone: Can iPhone Maintain Its Initial Momentum? -- Debapratim Purkayastha and Hadiya Faheem

· Ethnography and the Internet: An Exploration -- Editors: Mannar Indira Srinivasan and Dr. Rohit Raj Mathur, Reviewed by G P Mrudhula

Marketing Mastermind

FEB-09

· Products May Die; Brands Don't! - - K Jayashri Shetty

· Branding and Its Relevance in Indian Retail Brokerages - - K Venkitesh

· Empowering Retail through RFID Technology - - Bharathi S Gopal

· Creating a Productive Sales Force - - Subhasis Ray

· Reminescences of a Sales Veteran - - Rajan Mani and Mohandas J Menon

· Marketing : Modern Practices - - Kaushik Mukerjee

· Pricing Decisions - - Vikas Shrotriya

· Kerala Tourism : At a Glance! - - Smitha Das

· Apple : The Most Admired Brand - - Florence Nightingale and Doris John

MARCH-09

· Back to the Hoary Past!: Tradition and Culture in Modern Marketing -- Suresh Garimella

· Celebrity Endorsements on Indian Television: An Overview -- Meenal Dhotre and Sarang Bhola

· Product Placement in Films -- R Harish

· Social Media Marketing: A Buzz on the Internet -- Syamala Devi Challa

· Marketing Food Products to Children -- Amitabha Ghose

· Surrogate Advertising in India: A Never Ending Dilemma -- B Balaji Satya Narayanan

· Life Insurance Advertising in India: Recent Trends -- Kisholoy Roy

· Advertisement Strategy of Banks: Need for Radical Change to Restore Customer Confidence -- S N Ghosal

· Communication Sells!: Lessons from Airtel's `Big Idea' -- Bedabal Ray

· Issues and Challenges in Rural Advertising and Promotion in India -- Anuradha

· Big TV's Take-Off on Digital TV's Teaser Ad Is it Ethical? -- Sandhya E and Anu K

· Corporate Branding Perspectives and Experiences -- Consulting Editor: R J Devi , Reviewed by S Murali

APRIL-09

· The `Magic Mirror' in Fashion Retailing : Trial Room of the Future -- Pooja S Kushwaha

· Bollywood Bonanza : The Multiplex Way -- Ashwini Sovani

Marketing of Non-Farm Rural Products in India : Problems and Solutions -- Deepak Khullar

· A Journey to the Interiors : Prospects for Rural Retailing in India -- Kaberi Bhattacharyya

· Customizing Distributor Margins : The Concept of Unit Rate -- Makarand Joshi

· Hindustan Unilever's Distribution Network as a Strategic Tool to Counter Competition -- Mohit A Parekh

· Factors Influencing the Performance of Frontline Sales Force -- Siddarth Baliga

· Brand Kingfisher : Creating a Lifestyle Brand -- Lekha Ravi

· The Indian Consumer : One Billion Myths - One Billion Realities-- Author: Alam Srinivas Reviewed by Shailendra Dasari

HRM Review

FEB-09

Career Anchors and Expatriation -- Jean-Luc Cerdin

Changing Careers: As Challenging and Painful as it Can be -- NR Aravamudhan

Golden Handshake: The Need of the Hour -- T Latha Chakravarthi

Hiring the Best Leaders…Even in the Non-profit World? -- Tim H Vanderpyl

Stress at Workplace: A Mounting Concern -- Smitha Das,Ghosh KB

Understanding Diversity in Today's Global Workforce and Strategies to Manage and Measure it -- Saumya Goyal,Amol Gupta

Measuring the ROI of HR Programs -- Dharmesh K Mishra

Evaluating A Training Development Program -- Itishree Mohanty

Emotional Intelligence: Lessons from The Bhagvad Gita -- Samta Jain, Namrata Mehta

Women Workers in the ITES Hub of Bangalore -- K Vidyavathi

MARCH-09

The Changing Trends of HRM: Proceed with Caution -- S Chandrasekar

Resurrection of the Indian Workforce -- Shruti Murthy

Innovative Human Resource Practices: Global Perspective -- Shalika Grace Phillips

Glass Ceiling: The Case of Razia Sultana -- Iti Roychowdhury

Unraveling the`Culture Shock': Challenges in M&As -- Seema S

Exit Interviews: Confessions by the Departing Employees-- Monalisha Bhattacharyya Kaushik

Dealing with Negaholics -- Vikas Shrotriya

The Impact of Equipoise on Corporate Leadership: Management Lessons from the Holy Gita -- M Bashyakar and Mohandas J Menon

KYP: An Important Tool for Organizational Development -- Manishankar Chakraborty

Employee Engagement Towards Retention: Insights from the Real World -- Frank Sunil Justus T and M Ramesh

Cross-Cultural Diversity and the Need for Expatriates Training -- Syeedun Nisa

Presenteeism: A Camouflaged Productivity Hamper -- L Gandhi, R Veena

APRIL-09

HRM @ Work in the Network Economy : An Assessment -- S Murali

Social Networking Sites : Are They an Elixir for all the Recruitment Woes? -- NR Aravamudhan

The People Make the Place : In Good Times and Bad -- Ronald J Burke

Reversing Employee Burnout : Rekindling Passion for Work -- Rashmi Joshi

Time Management for Managers : Focusing on One's Priorities -- Bahaudin G Mujtaba

Emotions with a Mind-- Bharti K Thakar

Qualitative Requirements for Employability-- Col. PSV Ramana

Performance Management for Organizational Success : Super Six Approach -- C Vasudevan

Branding : The HR Way -- Shubha Muralidhar

Employee Retention : A Major Concern to Organizations -- C Janaki

MBA Review

FEB-09

Specialization at B-Schools: A Reality or Another Management Fad? -- Bholanath Dutta

Generation Y: Reality Bites -- V Venkateswara Rao

Indian Job Market: Emerging Trends -- Vikas Shrotriya

Entrepreneurial Creativity and Career -- Vivekanand

Entrepreneurial Education and Learning -- Dr. M Gail Derrick, Dr. James G Coe and Dr. Paul B Carr

Gary Hamel: Most Influential Thinker on Strategy -- N Vijaya Lakshmi

What Makes a Good MBA Candidate? -- Neeta Baporikar

Working for Big Name Companies Promises and Pitfalls -- Bonnie Hagemann

Effectiveness of Placement Training -- Nagaraja K

Thinking Skills -- Sweta Banerjee

Pursuit of Young MBAs -- Vissapragada Srinivas

Crucibles of Leadership: How to Learn from Experience to Become a Great Leader -- Author: Robert J Thomas, Reviewed by AV Vedpuriswar

MARCH-09

Breaking the Glass Ceiling -- MP Vishali

Managing Slowdown -- Ninu Susan Abraham

Outsourcing Industry : Tough Times Ahead -- V Venkateswara Rao

Managing Faculty Crisis -- Vikas Shrotriya

Winning Job Interviews -- Smitha Das

Exit Interview : A Tool for Genuine Feedback -- D Suryachandrarao

The New Generation MBAs -- Vissapragada Srinivas

Mukund's Career Dilemma -- M Bashyakar, and Mohandas J Menon

Understanding Financial Engineering -- Neeta Baporikar

Multitasking : Key Parameter for Success -- BVS Prasad

The Power of Experiential Learning -- BV Cadambi

Go Kiss the World : Life Lessons for the Young Professional - - Author: Subroto Bagchi Reviewed by Subhasis Ray

APRIL-09

First Ever Indian-American Governor -- MP Vishali, Bobby Jindal

Entrepreneurial Skills : An Indispensable Asset -- Akinchan Buddhodev Sinha

Encouraging Entrepreneurship -- Siddhartha Sankar Dash, Priti Y Sharma and Ankit Desai

Creativity, Innovation and Entrepreneurship -- Bholanath Dutta

Entrepreneurship : Contemporary Issues -- Vikas Shrotriya

Social Entrepreneurship and B-Schools -- Vivekanand

eer Effects and Entrepreneurship -- Manisha Sharma

Women Entrepreneurship -- Neeta Baporikar

Indian Entrepreneurs : Growth and Challenges -- Bani Kochar

Economic Failure and Education -- James G, Coe and M Gail Derrick

Managing Change to Enhance Performance -- P Uma

You Call the Shots : Succeed Your Wayand Live with the Life You Wantwith the 19 Essential Secrets of Entrepreneurship -- Reviewed by Madhuri Keta Author: Cameron Johnson

CASE FOLIO

FEB-09

Future Group and Reliance ADAG Brace for the `Big' Fight

PepsiCo's Deal with the Indian Medical Association

Yahoo! Sells Kelkoo

Trying Times for the Indian IT and BPO Industries

Realities of Emerging Markets : Some Lessons from Unilever's Strategy for Lifebuoy & Sunsilk in India - Debapratim Purkayastha

Digital Rights Management - Sachin Govind, Pummy Chatterjee,Barnali Chakraborty

DHL's Corporate Social Responsibility Initiatives : The Disaster Management Program - Indu P and Vivek Gupta

MARCH-09

The Marks & Spencer - Reliance Retail Joint Venture

HCL's Acquisition of Axon

From Frivolous to Frugal : Recessionary Trend Forcing Changes in Consumer Behavior?

Blendtec's "Will It Blend?" : A Viral Marketing Campaign

Starbucks : Back to Basics-- Sachin Govind and S S George

Maturing Business Intelligence Provision at Volvo IT -- Stijn Viaene

Nokia's Chinese Operations -- Indu P and Debapratim Purkayastha

APRIL-09

Recruitment and Selection at Menlo Innovations

order copies, call +91-40-2343-0462/63 or write to the Icfai Center for Management

iRobot's Roomba : Bringing Robots into Homes -- V Namratha Prasad and S S George

Tesco's Experience in the Middle Kingdom-- Indu P and Sachin Govind

Coca-Cola's Water Sustainability Initiatives -- Hadiya Faheem and Debapratim Purkayastha

The Analyst

FEB-09

Emerging Markets : Return of the Bears -- Rakesh Gupta

China's Monetary Policy : Moderately Loose -- Amit Singh Sisodiya and Siba Prasad Pothal

World Trade : In Free Fall -- T Jyotsna

Overseas Acquisitions : A Dying Breed? -- Y Bala Bharathi and Sanjoy De

Global Mobile Handset Makers : Dial S for Slowdown -- Amit Singh Sisodiya and Ratna V

The Christian Science Monitor : The Web Shift -- Amit Singh Sisodiya and Sudesh Gonela

Sports Economics : The UK Perspective -- Themis Kokolakakis

Indian Mutual Fund Industry : Facing Tough Times -- AN Sridhar

Russia : Boom to Gloom -- Y Bala Bharathi and Sanjoy De

Hedge Funds : In Times of Downturn -- Sunil George Kuruvilla

Sports During Great Depression : History Lessons -- Mark Dyreson

Global Recession : All Work and No Sports? -- Simon Chadwick

The Economy of Sports : Are Sports Recession-Proof? -- David Legg

US Financial Tsunami : Hitting Asian Shores -- Y Bala Bharathi and GP Mrudhula

Consolidation : A Prerequisite to Survival -- Manoranjan Sharma

Reva : Powered to Vroom -- R Venkatesan Iyengar

Barack Obama : Journey to `Remake' America -- grk

MAR-09

US Financial Bailouts : Act II -- N Janardhan Rao with inputs from Ch Srinivas

OPEC : Losing Dominance? -- N Janardhan Rao and PS Sarath Chandra

Executive Compensation: Towards Better Transparency -- N Janardhan Rao and PS Sarath Chandra

Indian Retailing : The Private Label Offensive -- Amit Singh Sisodiya and Imrana Moghul

Rate Cuts : More on the Anvil -- T Jyotsna

German Bank Bailout : Running into Trouble? -- N Janardhan Rao and Siba Prasad Pothal

Citigroup : Colossal Financial Collapse -- N Janardhan Rao and V Ratna

Tatas : Facing Tough Times -- Y Bala Bharathi and Sanjoy De

Nortel's Bankruptcy : Beginning of the End? -- Amit Singh Sisodiya and Sudesh Gonela

Naked Short Sales : The Naked Truth -- Amit Singh Sisodiya and Imrana Moghul

Indian IPO Market : Living to Fight Another Day -- R Venkatesan Iyengar

China's Trade : Crisis in Surplus -- T Jyotsna

DTH in India : Opportunity Beckons -- Y Bala Bharathi and GP Mrudhula

Power : Light at the End of the Tunnel -- Y Bala Bharathi and Sanjoy De

Future of Computing : A Walk in the Clouds? -- Y Bala Bharathi and GP Mrudhula

John Updike : Confetti of Words -- GRK Murty

Darwin : Natural Selection of Business Traits - - grk

APRIL-09

Protectionism : Threat to Global Prosperity -- N Janardhan Rao and PS Sarath Chandra

Private Equity : Soured Dream?-- N Janardhan Rao and V Ratna

The Silicon Valley : Sowing the Seeds of Revival-- Y Bala Bharathi and Sanjoy De

The US Sarbanes Oxley Act : Corporate Governance Lessons for India-- Andrew J Sherman and Kartikeya Tanna

The Euro : Testing Times-- T Jyotsna

US Treasury Bonds : Losing Luster?-- T Jyotsna

US Financial Crisis : Swedish Lessons-- N Janardhan Rao and PS Sarath Chandra

General Elections : Where Are We Heading?—grk

Domestic Airlines : Joy of Flying, No More!-- Amit Singh Sisodiya and Sudesh Gonela

Retailing : Battling Slowdown-- Amit Singh Sisodiya and Sudesh Gonela

Pfizer-Wyeth Deal : More Questions than Answers-- N Janardhan Rao and PS Sarath Chandra

Urban Poverty and Corporate Social Responsibility : Of Slumdogs and Millionaires-- R Venkatesan Iyengar

Coca-Cola : Sparkling Show-- Amit Singh Sisodiya and Ramana Pemmaraju

Toyota : The No. 1's Ordeals-- Y Bala Bharathi and Sanjoy De

UBS : Reputation on the Line-- Y Bala Bharathi and G P Mrudhula

Global Financial Crisis : Passing the Parcel Game-- Sunil Poshakwale

Lessons from a Road Warrior-- Sanjoy De

Walden's Economy-- Dr. Nirmala PG

MAY-09

China's Forex Reserve : Dollar Woes- Amit Singh Sisodiya and Ramana Pemmaraju

Global Economy : In for a Deflationary Shock?- Heiner Flassbeck and Sonia Boffa

Geithner-Summers Plan : Setting a Bad Precedent?- Sunil Puliyakot

Private Equity : Boom Time Ahead?- Bundeep Singh Rangar

Passenger Carmakers : On a Bumpy Ride- Amit Singh Sisodiya and Sudesh Gonela

Indian Outsourcing Sector : Is the Party Over?- Y Bala Bharathi and G P Mrudhula

Mobile VAS : Content Is King- Amit Singh Sisodiya and Sudesh Gonela

Swiss Banking Secrecy : Beginning of the End?- N Janardhan Rao and PS Sarath Chandra

Great Expectations : A Slice of Life- Nirmala PG

Recession and Trade Protection : Solution Lies Elsewhere- Deepika M G

Indian Economy : Reeling Under the Global Slowdown- N Janardhan Rao

Japan's Trade : Fall from Grace- T Jyotsna

Quantitative Easing : Remedy of Last Resort- T Jyotsna

FCCB Buyback : Advantage India Inc.- T Jyotsna

Free Phone Manager : Will Google's New Bet Pay Off?- Amit Singh Sisodiya and Ramana Pemmaraju

Airtel : Tunes in to Success- Y Bala Bharathi and Sanjoy De

Life Insurance Industry : Signs of Slowdown- Y Bala Bharathi and Sanjoy De

New Pension System : Securing Sunset Years- N Janardhan Rao and V Ratna

US IPOs : Dead as a Doornail- Y Bala Bharathi and Sanjoy De

Capitalism Conundrum : The Good, the Bad and the Ugly- R Venkatesan Iyengar

MBA JOURNAL ISSUES: JAN-2009

2009-02-13T00:22:00.000-08:00

EFFECTIVE EXECUTIVE
VOL.XII , NO.1 JAN-09

THE MAKING OF A CEO
The Successful CEO : Getting to What Really Matters -- Dr. Justin Menkes
THE MAKING OF A CEO
The CEO as the Brand : Grow it to Glow -- Robert M Donnelly
THE MAKING OF A CEO
Mission-driven Leadership : For Your Own Good -- Pablo Cardona and Carlos Rey
THE MAKING OF A CEO
Manager, Leader, Entrepreneur : Three Key Contributions for the CEO
THE MAKING OF A CEO
How to become a new manager : Continuous Improvement -- Guido Stein
THE MAKING OF A CEO
What Effective CEOs Have Yet to Learn : Drucker's Advice -- Dr william M Klepper
INTERVIEW
The key requirement of a CEO is to be to quickly make sense of the competitive environment -- Margarethe F Wiersema, Ph D
INTERVIEW
Leadership is the activity of looking forward, understanding shifts in the environment -- Jay A Conger
INTERVIEW
Many boards pick CEOs who promise to use financial wizardry to boost the bottom line
-- James O'toole
INTERVIEW
EI enables people to use their emotions effectively.
-- Richard Boyatzis
CASE STUDY
Carlos Ghosn : As CEO of Nissan and Renault: Can He Rework the `Nissan Magic'? -- D Gayatri and T Phani Madhav
LEADERSHIP
Srestha : Shakespeare's Characters as Role models for Leaders

GLOBAL CEO

VOL.IX, NO.1 JAN-09

BUSINESS REPORTING

XBRL : Progressive Yet Challenging -- Dhandapani Alagiri and Sushuma G

COVER FEATURE

"Our vision is to be the premier establishment in the Middle East facilitating the acquisition of knowledge and skills." -- Dr. Ma'en Al Qatamin

BUSINESS STRATEGY

Adapting Valuation Approaches for Changing Business Models-- C G Srividya

CRISIS MANAGEMENT

Managing Crisis : The Corporate Way -- A V Balakrishna and Jyothi Puvvada

DIVERSITY

Multicultural Organization : A Big Boon for All -- Manishankar Chakraborty

HR As Change Manager-- Indranil Banerjee

ONLINE BRANDS

Building e-Tail Brands-- Subhasis Ray

Mergers and Acquisitions : Mantra of New Markets -- Aruna Desai and C Madhavi

GREEN GROWTH

Environmental Sustainability : CEOs Can Make The Difference -- T Mohanakrishnan

OUTSOURCING

Outsourcing Relationship : A Strategic Approach to Core Competency -- Dr. S Manimaran and Hari Sundar G

CASE STUDY

Carrefour in China: Savoring the Success -- I B Saravanan

BOOK REVIEW

CEO of Me : Creating a Life That Works in the Flexible Job Age-- Authors: Ellen Ernst Kossek and Brenda A Lautsch Reviewed by R Subramanian

E-BUSINESS

VOL.X, NO1 JAN-09

INTERVIEW

"We're pretty unique." - Interview with Anne Barnard

E-TECHNOLOGIES

The Coming of 4G : New Path to High Performance in the Emerging Digital Ecosystem - Asheesh Saksena, Miguel Myhrer and Shahid Ahmed

E-STRATEGIES

Managing Multiple Outsourcing Relationships : Best Practices for Keeping it Simple - Eric Simonson

E-BANKING

E-Banking : Some Economic Implications - Jayant Kumar and Hitesh Bhatia

E-SECURITY

Security Measures for Advanced IT Networks - Butchi Babu Muvva

CASE STUDY

Dell Inc. : Moving Beyond Direct Sales Model - Debapratim Purkayastha and Syeda Ikrama

BOOK REVIEW

E-Governance Today - Editor : Sadagopan S Reviewed by T Suneetha

MARKETING MASTERMIND

VOL.IX, NO.1 JAN-09

MARKETING ENVIRONMENT

Bottom of the Pyramid : Opportunities for Marketers -- Shailendra Dasari

GREEN MARKETING

Sustainable Green Marketing : The New Imperative -- Bholanath Dutta

COVER STORY

The Logic of Limited Editions-- Harish B

MARKETING TO TEENAGERS

21st Century Teenagers : How they are Redefining the Marketing Landscape -- NR Aravamudhan

MARKETING TO TEENAGERS

Teen Marketing : Current Scenario, Drawbacks and Concerns -- R Bhavani and V Prakash

COMPANY FOCUS

National Roads and Motorists' Association : Serving Motorists Since 1920 -- Dhananjay Keskar

CASE STUDY

Brand London : An FDI Attraction -- Bharathi S Gopal and Kirti Nair

RURAL MARKETING

FMCGs : Tapping Rural Markets in India-- Subhash B

ADVERTISING

Advocacy Advertising : Generating Sales by Promoting an Opinion-- G P Mrudhula

HRM Review

VOL.IX, NO.1 JAN-09

COVER STORY

Post-Separation Process : The Role of HR- S Chandrasekar

WOMEN AT WORKPLACE

The Indian Corporate Women:Advantage India Inc. - Debashree Mukherjee

DELEGATION

The Art of Delegation - Vikas Shrotriya

ENVIRONMENTAL ISSUES

Eco-Etiquette - Padmashree Radhaswamy

RECRUITMENT

Recruitment : An Essential HR Activity - DSNV Prasad Rao

SOFT SKILLS

Successful Interviews : An Overview - Teenna Sawhney

COUNSELING

Go Beyond Counseling - Vijendra Kumar SK

DIVERSITY MANAGEMENT

Managing Diversity in BPO Industry- Sonali Bhattacharya

OUTSOURCING

HR-BPO: An Introduction - Rina Pandey

OUTSOURCING

KPO : Is India Ready for the Next Revolution? - Suvadip Chakraborty

SPIRITUAL INTELLIGENCE

Spiritual Intelligence :The Ultimate Intelligence - Deepak Kau

WORKPLACE ISSUES

Be Vigilant and Avoid Frauds - CT George

EMOTIONS AND FEELINGS

Psychology of Emotions - Archana Dixit and Smriti Pathak

TRAINING AND DEVELOPMENT

Training and Development : An Essential Review - Manishankar Chakraborty

MBA REVIEW

VOL.VIII, NO.1 JAN-09

INTERVIEW

Hummingbird Suites- Vinod Thimmaya

NEWSMAKER

Barack Obama : First African-American President of USA -- M P Vishali

HUMAN RESOURCE

Employment and Employability-- Bholanath Dutta

CAMPUS LEARNING

Summer Internship Program -- Vissapragada Srinivas

BUSINESS ENVIRONMENT

Global Meltdown and its Impact A Perspective -- Vikas Shrotriya

BUSINESS ENVIRONMENT

Business Ethics, Bank Failures and Government Bailouts -- K C Sharma

COVER STORY

Talent War : Myth or Reality? -- Neeta Baporikar

COVER STORY

Talent Management -- V Venkateswara Rao

CAREER MANAGEMENT

Attrition -- Indranil Banerjee

CAREER MANAGEMENT

Understanding Corporate Culture -- Vivekanand

MANAGEMENT GURU

Michael E Porter : Father of Modern Strategy -- N Vijaya Lakshmi

TECHNOLOGY

Business Intelligence -- Jyotiranjan Hota

PERSONALITY DEVELOPMENT

Service-Learning : Gaining Momentum -- Venugopal Menon

BOOK REVIEW

Billions of Entrepreneurs : How China and India are Reshaping Their Futures and Yours -- M Hanumantha Rao

CASE FOLIO

VOL.IX, NO.1 JAN-09

BUSINESS UPDATES

Acer's Growth Strategies

Infosys Technologies Ltd.'s `Voice of Youth' Program

Reliance's Exit from Petroleum Retailing

CASE IN FOCUS

Shadow or Not? : A Business Intelligence Tale at KBC Bank-- Stijn Viaene, Steven De Hertogh, and Luc Lutin

MARKETING

Apple Inc.'s iPhone : Can iPhone Maintain Its Initial Momentum? -- Hadiya Faheem and Debapratim Purkayastha

BUSINESS ETHICS

Sustainability Initiatives at ITC Ltd. -- Barnali Chakraborty, Sachin Govind, and S S George

BUSINESS STRATEGY

B&Q's Strategies in China -- Ishani Chakraborty and Vivek Gupta

PCQUEST February – 2009

2009-02-09T02:24:00.000-08:00

PCQUEST - Enterprise WAN Management

Contents

Enterprise Implementation

· IP Surveillance the Open Source way

· Harden Apache web server security

· An open source ERP for Accounting

Technology

· Enhancing user experience on Fire fox

· Control junk comments on your website

· Unlock the power of ‘Caps Lock’ Key

· Create your own live CDs

· Trace back your stolen laptop

Developer

· writing applications for windows mobile 6

· securing apps against SQL injection attacks

· work with local SQL database using adobe AIR

Reviews

· stellar disk wipe software

· adobe acrobat 9 standard

· coral video studio pro X2

· phoenix Hyperspace OS

· AMD phonon II processor

· Dell Latitude E 5400 Notebook

· Asus P5Q pro motherboard

· 1TB and Beyond

Extraedge

· Consumer electronic show 2009

PCWorld : Get the Right Gear for Absolute Mobility - Volume 14, Issue 8

PCWorld : Get the Right Gear for Absolute Mobility - Volume 14, Issue 8

Reviews and Rankings

o Your life in digital

o Cowon curve S9

o aten CS661 USB KVM switch

o WD RE3 500GB Hard Drive

o HP LP2275w 22-inch monitor

o Skeptical shopper

o Ask our experts

o LG X110 Net book

o Asus P6T motherboard

o Beta Watch

o Thecus N4100 pro

o AMD phenom IIX4 940

o Canon power short SXI IS

Forward

· picks and pans from CES 2009

· Tech Tonic

· Blog Tracker

· Gadget Freak

· Web search

Security Alert

· Quick fixes for your security nightmares

· Bugs and fixes

Cover Story

· Get the Right Gear for Absolute Mobility

Features

· 15 Thumb Rules

· Fast Fixes for common PC problems

Projects

· Digital TV on your PC

· Wanted: One easy life

· Family-friendly web

· The system within

Business Center

· Set up a cross-platform network easily

· All prints black & beautiful

Hear’s How

· Secure your vista PC in 10 easy steps

· Change office 2007’s default font

· Replace vista’s clunky recent items list

· Fact check

· Hassle-free PC

Cover DVD

· The game is on with game Jackal

· Worthy firefox addons

· Must try

· Linux mint 6 live CD

· Game demo – counterspy v3.1

· Best USB pen drive tools

PCQUEST February – 2009

2009-02-04T21:33:00.000-08:00

PCQUEST - Enterprise WAN Management

Enterprise Implementation

· IP Surveillance the Open Source way

· Harden Apache web server security

· An open source ERP for Accounting

Technology

· Enhancing user experience on Fire fox

· Control junk comments on your website

· Unlock the power of ‘Caps Lock’ Key

· Create your own live CDs

· Trace back your stolen laptop

Developer

· writing applications for windows mobile 6

· securing apps against SQL injection attacks

· work with local SQL database using adobe AIR

Reviews

· stellar disk wipe software

· adobe acrobat 9 standard

· coral video studio pro X2

· phoenix Hyperspace OS

· AMD phonon II processor

· Dell Latitude E 5400 Notebook

· Asus P5Q pro motherboard

· 1TB and Beyond

Extraedge

· Consumer electronic show 2009

PCWorld : Get the Right Gear for Absolute Mobility - Volume 14, Issue 8

Reviews and Rankings

o Your life in digital

o Cowon curve S9

o aten CS661 USB KVM switch

o WD RE3 500GB Hard Drive

o HP LP2275w 22-inch monitor

o Skeptical shopper

o Ask our experts

o LG X110 Net book

o Asus P6T motherboard

o Beta Watch

o Thecus N4100 pro

o AMD phenom IIX4 940

o Canon power short SXI IS

Forward

· picks and pans from CES 2009

· Tech Tonic

· Blog Tracker

· Gadget Freak

· Web search

Security Alert

· Quick fixes for your security nightmares

· Bugs and fixes

Cover Story

· Get the Right Gear for Absolute Mobility

Features

· 15 Thumb Rules

· Fast Fixes for common PC problems

Projects

· Digital TV on your PC

· Wanted: One easy life

· Family-friendly web

· The system within

Business Center

· Set up a cross-platform network easily

· All prints black & beautiful

Hear’s How

· Secure your vista PC in 10 easy steps

· Change office 2007’s default font

· Replace vista’s clunky recent items list

· Fact check

· Hassle-free PC

Cover DVD

· The game is on with game Jackal

· Worthy firefox addons

· Must try

· Linux mint 6 live CD

· Game demo – counterspy v3.1

· Best USB pen drive tools

ENGINEERING JOURNAL ISSUES: DEC-2008 & JAN-2009

2009-01-27T23:35:00.000-08:00

Indian Journal of Experimental Biology
VOLUME 46, NUMBER 12, DECEMBER 2008

CONTENTS
Papers
Relaxant effects of different fractions from Nigella sativa L. on guinea pig tracheal chains and its possible mechanism(s) 805
Mohammad Hossein Boskabady, Rana Keyhanmanesh & Ebrahimi Saadatloo

Central nervous system activity of acute administration of ethanol extract of
Punica granatum L. seeds in mice 811
Sokindra Kumar, Kamal Kishore Maheshwari & Vijender Singh

Anti-Salmonella activity of Terminalia belerica: In vitro and in vivo studies 817
A Madani & S K Jain

Comparison of toxicity of selected mustard agents by percutaneous and
subcutaneous routes 822
Manoj Sharma, R Vijayaraghavan & K Ganesan

Isolation and characterization of bioactive and antibacterial compound from
Helianthus annuus linn. 831
S Sankaranarayanan , P Bama, M Deccaraman, M Vijayalakshimi, K Murugesan,P T Kalaichelvan & P Arumugam

Incorporation and biodegradation of hydroxyapatite-tricalcium phosphate implanted in large metaphyseal defects — An animal study 836
P Sunil, S C Goel, A Rastogi & N C Arya

Improved and convenient method of RNA isolation from polyphenols and polysaccharide rich plant tissues 842
Rekha Kansal, Kalika Kuhar, Isha Verma, Ram Niwas Gupta, Vijay Kumar Gupta & Kirpa Ram Koundal

Regulation of urease in Bradyrhizobium colonizing green gram
(Vigna radiate (L.) Wilczek) 846
Devyani Sen, C Appunu & R K Singh

Notes
Na+K+-ATPase activity in response to exogenous dehydroepiandrosterone administration in aging rat brain 852
Asia Taha, Monika Mishra, N Z Baquer & Deepak Sharma

Effect of dietary iron overload in rat brain: Oxidative stress, neurotransmitter level and serum metal ion in relation to neurodegenerative disorders 855
Mohamed M Elseweidy & Atef E Abd El-Baky

NATURE BIOTECHNOLOGY
December 2008, Volume 26 No 12
Editorial
Yes we can as well - p1313
If biotech is to remain a wellspring of innovation, industry and academia need to do more to cultivate the next generation of entrepreneurial minds.
Top of page
News
FDA launches priority vouchers for neglected-disease drugs - pp1315 - 1316
Emily Waltz
Ustekinumab poised to enter the psoriasis market - pp1317 – 1318
Charlie Schmidt
German BioPharma awards - p1317
Susan Aldridge
Europe lags, US leads 2nd-generation biofuels - pp1319 - 1321
Cormac Sheridan
Oslo's cancer leap - p1320
Hayley Birch
Cell/gene potency guides - p1320
Asher Mullard
California bill abets biotech - p1322
Brady Huggett
Biomarkers' double edge - p1322
Jeffrey L Fox
Shire dumps Dynepo - pp1322 - 1323
Mark Ratner
Country-of-origin labels - p1323
Susan Kim
Giants wrestle over ImClone - p1323
George S Mack
Profile
Alan Alda - p1325
George S Mack
Data Page
Biotech patents—business as usual? - p1326
Stacy Lawrence
News Feature
Hypertension's shot in the arm - pp1327 - 1329
Jill U. Adams
Bioentrepreneur
Building a business
Moving on - pp1331 - 1333
Jennie Mather
Opinion and Comment
Correspondence
Protest and 'democracy' - p1335
Jan Laufer
Reply to Protest and 'democracy' - p1335
Foot and Mouth's Achilles' heel? - pp1335 - 1336
John F Atkins & Martin D Ryan
Automated de novo protein sequencing of monoclonal antibodies - pp1336 - 1338
Nuno Bandeira, Victoria Pham, Pavel Pevzner, David Arnott & Jennie R Lill
PhosphoPep—a database of protein phosphorylation sites in model organisms - pp1339 - 1340
Bernd Bodenmiller, David Campbell, Bertran Gerrits, Henry Lam, Marko Jovanovic, Paola Picotti, Ralph Schlapbach & Ruedi Aebersold
Features
Patents
Antibody patenting without antibodies: a global trend - pp1341 - 1343
Kazunori Hashimoto & Tomomi Aida
Recent patent applications in protein purification - p1344
News and Views
Microfluidics closes in on point-of-care assays - pp1345 - 1346
Peter K Sorger
MicroRNAs fine-tune oncolytic viruses - pp1346 - 1348
John C Bell & David Kirn
Cancer and complement - pp1348 - 1349
Suzanne Ostrand-Rosenberg
Research Highlights - p1350
Research
Analysis
Design and analysis of ChIP-seq experiments for DNA-binding proteins - pp1351 - 1359
Peter V Kharchenko, Michael Y Tolstorukov & Peter J Park
Brief Communications
Recurrent chromosomal abnormalities in human embryonic stem cells - pp1361 - 1363
Claudia Spits, Ileana Mateizel, Mieke Geens, Afroditi Mertzanidou, Catherine Staessen, Yves Vandeskelde, Josiane Van der Elst, Inge Liebaers & Karen Sermon
Human embryonic stem cells reveal recurrent genomic instability at 20q11.21 - pp1364 - 1366
Nathalie Lefort, Maxime Feyeux, Cécile Bas, Olivier Féraud, Annelise Bennaceur-Griscelli, Gerard Tachdjian, Marc Peschanski & Anselme L Perrier
Article
MaxQuant enables high peptide identification rates, individualized p.p.b.-range mass accuracies and proteome-wide protein quantification - pp1367 - 1372
Jürgen Cox & Matthias Mann
Letters
Integrated barcode chips for rapid, multiplexed analysis of proteins in microliter quantities of blood - pp1373 - 1378
Rong Fan, Ophir Vermesh, Alok Srivastava, Brian K H Yen, Lidong Qin, Habib Ahmad, Gabriel A Kwong, Chao-Chao Liu, Juliane Gould, Leroy Hood & James R Heath
Asymmetric RNA duplexes mediate RNA interference in mammalian cells - pp1379 - 1382
Xiangao Sun, Harry A Rogoff & Chiang J Li
Errata
Erratum: Where to float? - p1383
Nuala Moran
Erratum: Reply to Field-evolved resistance to Bt toxins - p1383
Bruce E Tabashnik, Aaron J Gassman, David W Crowder & Yves Carrière
Erratum: Actemra poised to launch IL-6 inhibitors - p1383
Lisa Melton & Amy Coombs
Careers and Recruitment
Development translates discoveries into products - pp1385 - 1386
Mark Johnson
Product development teams take research discoveries to the next level.

NATURE NANO TECHNOLOGY
December 2008, Volume 3 No 12 pp697-754
Editorial
The same old story - p697
Thesis
Why nanotechnology needs better polymer chemistry - pp699 - 700
Richard Jones
Research Highlights
AFMs spell it out, terahertz emission from PZT nanotubes, a close look at catalysts, making loudspeakers with nanotubes, and more - pp702 - 703
Top down bottom up: Finding each other - p703
News and Views
Optical Materials: Variety pays off for nanotubes - pp705 - 706
Werner J. Blau & Jun Wang
Nanostructures: Welcome to nanobama - p706
Peter Rodgers
DNA Nanotechnology: Bacteria as factories - pp707 - 708
Chuan Zhang & Chengde Mao
Nanotubes: Giving catalysis the edge - pp708 - 709
Daniel E. Resasco
Nanomaterials: The ins and outs of thermal expansion - pp710 - 711
Andrew L. Goodwin
Nanomechatronics: A new twist on a classic experiment - pp710 - 711
Alexey A. Kovalev
Letters
Time-domain control of ultrahigh-frequency nanomechanical systems - pp715 - 719
N. Liu, F. Giesen, M. Belov, J. Losby, J. Moroz, A. E. Fraser, G. McKinnon, T. J. Clement, V. Sauer, W. K. Hiebert & M. R. Freeman
Nanomechanical detection of itinerant electron spin flip - pp720 - 723
Guiti Zolfagharkhani, Alexei Gaidarzhy, Pascal Degiovanni, Stefan Kettemann, Peter Fulde & Pritiraj Mohanty
Giant negative thermal expansion in magnetic nanocrystals - pp724 - 726
X. G. Zheng, H. Kubozono, H. Yamada, K. Kato, Y. Ishiwata & C. N. Xu
Detection of heating in current-carrying molecular junctions by Raman scattering - pp727 - 732
Zvi Ioffe, Tamar Shamai, Ayelet Ophir, Gilad Noy, Ilan Yutsis, Kobi Kfir, Ori Cheshnovsky & Yoram Selzer
Flying plasmonic lens in the near field for high-speed nanolithography - pp733 - 737
Werayut Srituravanich, Liang Pan, Yuan Wang, Cheng Sun, David B. Bogy & Xiang Zhang
Wideband-tuneable, nanotube mode-locked, fibre laser - pp738 - 742
F. Wang, A. G. Rozhin, V. Scardaci, Z. Sun, F. Hennrich, I. H. White, W. I. Milne & A. C. Ferrari
Carbon nanotubes as templates for polymerized lipid assemblies - pp743 - 748
Cédric Thauvin, Stéphane Rickling, Patrick Schultz, Hervé Célia, Stéphane Meunier & Charles Mioskowski
Article
Upscaling, integration and electrical characterization of molecular junctions - pp749 - 754
Paul A. Van Hal, Edsger C. P. Smits, Tom C. T. Geuns, Hylke B. Akkerman, Bianca C. De Brito, Stefano Perissinotto, Guglielmo Lanzani, Auke J. Kronemeijer, Victor Geskin, Jérôme Cornil, Paul W. M. Blom, Bert De Boer & Dago M. De Leeuw
AUTOMATIVE DESIGN AND PRODUCTION
DEC: 2008, VOL120, NO.12
The Changing Definition of 'Niche Vehicles'
By Christopher Sawyer, Executive Editor
Venza Revealed
By Gary S. Vasilash, Editor-In-Chief
Continental's Connected Safety Focus
By Kevin Kelly, Sr. Editor
Robotic Assembly: Simpler, Faster
Here is a brief look at some of the tech that can facilitate your mechanical assembly operations.
Diesel's Challenge: Acceptance in America
By Kevin Kelly, Sr. Editor
VW's Minivan Strategy
By Gary S. Vasilash, Editor-In-Chief
Field Guide: Siemens
By Lawrence S. Gould, Contributing Editor
Current IssueVol. 95 No. 1110 December 2008
Contents
IN THIS ISSUE
1506 In this issue
EDITORIAL
1507 This Journal’s Loss
P. Balaram
CORRESPONDENCE
1509 Medical controversies: how India differs from the West
Naibedya Chattopadhyay
1509 Standard of refereeing in science journals
A. A. Mao
1510 Losing out on Fellowship of Academies
K. R. Rao
1510 Myths and realities about biotechnology courses
Biju Dharmapalan
1511 Ecotourism in wetlands causes loss of biodiversity
S. Sandilyan, K. Thiyagesan and R. Nagarajan
1512 Administrative wrangles as an impediment to research progress in India
V. Venkateswara Sarma
1512 Who coined the terms ‘biotechnology’ and ‘genetic engineering’, and when?
C. Kameswara Rao
1513 Science communication: careers and courses in India
Abhay S. D. Rajput
1514 2008 Year of the Planet Earth: thrust needed for Quaternary–Recent geoscience studies
V. C. Thakur
1514 Prospects of apomixis for fixation of cotton hybrids
S. M. Palve and V. Santhy

NEWS
1516 Open source drug discovery launched to combat infectious diseases
Abhay S. D. Rajput
1516 India bags two International Academy of Astronautics Awards 2008
Abhay S. D. Rajput
1516 CSIR Award for S&T Innovations for Rural Development 2008
Abhay S. D. Rajput
1517 Genomics and wheat breeding
P. K. Gupta
1518 Cardiac health and dietary fat
Parul R. Sheth
1519 Restoration of coastal habitats
R. S. Bhalla
COMMENTARY
1520 USPTO, silly patents and patent trolls
Rajendra K. Bera
1522 ‘Varieties of common knowledge’ in the context of plant variety protection
B. M. Prasanna, S. K. Rao, Gautam Kalloo and R. B. Singh
OPINION
1525 Water, land and India’s economic expectations
T. N. Narasimhan
1527 Can we save the sparrow?
R. J. Ranjit Daniels
SCIENTIFIC CORRESPONDENCE
1529 Quantitative determination of curcuminoids in turmeric powder by HPTLC technique
M. Paramasivam, Rajlakshmi Poi and Hemanta Banerjee
1532 Chicory – a case of weed into forage crop transition
D. Sarveshwara Rao
1533 Soil aggregation by vermicompost of press mud
P. M. Munnoli and Saroj Bhosle
1535 Hunting of Indian giant squirrel (Ratufa indica) by the lion-tailed macaque (Macaca silenus) in the Western Ghats, India
H. S. Sushma and Mewa Singh
GENERAL ARTICLE
1537 Science education in India – time to leapfrog with caution
G. Padmanaban
REVIEW ARTICLE
1544 Visual function declines during normal aging
Changzheng Zhang, Tianmiao Hua, Guzhou Li, Chuanhong Tang, Qingyan Sun and Peiling Zhou
RESEARCH ARTICLES
1551 Design and development of stimulated Raman spectroscopy apparatus using a femtosecond laser system
Babita Mallick, Adithya Lakshmanna, V. Radhalakshmi and Siva Umapathy
1560 Indian summer monsoon in future climate projection by a super high-resolution global model
K. Rajendran and A. Kitoh
1570 Predicting cotton production using Infocrop-cotton simulation model, remote sensing and spatial agro-climatic data
K. B. Hebbar, M. V. Venugopalan, M. V. R. Seshasai, K. V. Rao, B. C. Patil, A. H. Prakash, V. Kumar, K. R. Hebbar, P. Jeyakumar, K. K. Bandhopadhyay, M. R. K. Rao, B. M. Khadi and P. K. Aggarwal
1580 Predicting the spatio-temporal variation of run-off generation in India using remotely sensed input and Soil Conservation Service curve number model
P. K. Gupta and S. Panigrahy
RESEARCH COMMUNICATIONS
1588 Biochemical and molecular evidence of azadirachtin binding to insect actins
A. Anuradha and R. S. Annadurai
1593 Orthodontic arch wires for seismic risk reduction
R. Sreekala, K. Muthumani, N. Lakshmanan, N. Gopalakrishnan and K. Sathishkumar
1599 Wild cane as a renewable source for fuel and fibre in the paper industry
V. A. Amalraj, P. Rakkiyappan, D. Neelamathi, S. Chinnaraj and S. Subramanian
1603 A satellite-based study of coal fires and open-cast mining activity in Raniganj coalfield, West Bengal
Arindam Guha, K. Vinod Kumar and M. V. V. Kamaraju
1608 Gallitellia – a proxy for palaeo-monsoonal upwelling on the western coast of India?
Anupam Ghosh, Sourav Saha, Pratul Kumar Saraswati, Santanu Banerjee, Stuart Burley and T. K. Gundu Rao
1611 First observations of free oscillations of the earth from Indian superconducting gravimeter in Himalaya
B. R. Arora, Kamal, Amit Kumar, Gautam Rawat, Naresh Kumar and V. M. Choubey
1618 Gravity inversion of 2.5D faulted beds using depth-dependent density
V. Chakravarthi
BOOK REVIEWS
1623 The Periodic Table: Its Story and Its Significance by Eric R. Scerri
reviewed by Animesh Chakravorty
1624 Annual Review of Physical Chemistry, 2008. S. R. Leone et al. (eds)
reviewed by Ranjan Das
1625 Einstein’s Nobel Prize – A Glimpse Behind Closed Doors – The Archival Evidence by Aant Elzinga
reviewed by Rajinder Singh
1626 Just Genes: The Ethics of Genetic Technologies by Carol Isaacson Barash
reviewed by Shrisha Rao
1627 Geology of India. Vols 1 and 2 by M. Ramakrishnan and R. Vaidyanadhan
S. K. Tandon
1628 Prakriti Ki Prayogshala (in Hindi). Nikhil Mohan Patnayak and Pushpshri Patnayak
reviewed by Shrisha Rao Abhay S. D. Rajput
PERSONAL NEWS
1629 C. V. Sundaram (1929–2008)
Baldev Raj
1630 K. Joseph Thomas (1935–2008)
Shree Kumar Apte
HISTORICAL NOTES
1632 Astronomical significance of the Gavi Gangadhareshwara temple in Bangalore
P. Jayanth Vyasanakere, K. Sudeesh and B. S. Shylaja
COVER CAPTION
COVER. Schematic of the stimulated Raman process: Interaction of a femtosecond white light continuum pulse and a narrow bandwidth picosecond pulse at the sample results in stimulated Raman scattering which can be observed as a spectrum on the white light background. See page 1551.
ADVERTISEMENTS
1637 Government of IndiaInstrumentation Development Programme (IDP)
1639 Infosys Prize for Mathematics 2009
1640 UNIVERSITY OF PUNE
1641 Department of Biotechnology
1642 Indian Academy of Sciences
1643 Dr D.C. Pavate Memorial Fellowships for Higher studies in Cambridge, 2009
1643 Bombay Natural History Society requires
1644 National training programme on “Novel and Innovative Biochemical and Molecular Tools for Characterization of Agriculturally Important Microorganisms”
1644 Raja Balwant Singh College, Agra
1645 DBT Sponsored training course
1645 VACANCY ANNOUNCEMENT
1645 S.N. Bose National Centre for Basic Sciences
1646 Shri Shiv Chhatrapati College of Arts, Commerce and Science
1646 SCMS NEEDS SCIENTISTS

Current IssueVol. 95 No. 1225 December 2008
Contents
IN THIS ISSUE
1650 In this issue
EDITORIAL
1651 Burjorji Padshah: Realizing a Vision
P. Balaram
CORRESPONDENCE
1653 Universities are as good a choice for pursuing Ph D as R&D institutes
Sushila Khilnani, S. A. Hasan and Rajesh Luthra
1654 Indian mammals under threat: IUCN Redlist
Suman D. Gad
1654 Breeding professional writers
D. M. Metri
1655 A welcome but puzzling contribution
M. G. Narasimhan
1655 Is certification needed for ‘jhum’ cultivation?
G. Pangging and A. Arunachalam
1656 Scientometrics and modified h-indices
J. Gowrishankar and P. Divakar
1657 More transparency required from the funding agencies
V. Venkateswara Sarma
1657 Palaeochannels and settlements of the Harappan period in Kalibangan, Rajasthan based on geophysical investigations
D. C. Mishra and K. Mallick

NEWS
1659 Large Hadron Collider: role of Jammu University
Abhay S. D. Rajput
1660 IIIM celebrates the CSIR Foundation Day
Abhay S. D. Rajput
1660 Wheat genetics in the post-genomics era
P. K. Gupta, H. S. Balyan and R. R. Mir
1662 Mid-year meeting of Indian Academy of Sciences
Neelam Pereira
1664 Techniques in plant taxonomy
Neelam Pereira
OPINION
1665 Bioterrorism: time to wake up
Sudhir Syal
1666 An appropriate season for conducting night blood survey for detecting microfilaria in Lymphatic Filariasis Elimination Programmes
N. Sivagnaname, J. Yuvaraj and R. L. J. De Britto
COMMENTARY
1668 The 18 August 2008 Kosi river breach: an evaluation
D. V. Reddy, D. Kumar, Dipankar Saha and M. K. Mandal
1670 A scientometric analysis of recent aerospace research
Ranjan Ganguli
SCIENTIFIC CORRESPONDENCE
1673 Metal complexes in the management of parasitic diseases: In vitro antiprotozoal studies of metal complexes of some antimalarial drugs
Peter A. Ajibade
1674 Dental fluorosis in domestic animals
S. L. Choubisa
1675 Sinking of ancient Talakad temples on the Kaveri Bank, Mysore Plateau, Karnataka
K. S. Valdiya
1677 GLIALPI – geophysical and limnological investigations of the Antarctic lakes for palaeoclimatic inferences
N. Khare, R. Saraswat and R. Ravindra
1679 Coda Qc attenuation in Indo-Myanmar region, Manipur, Northeast India
S. Manichandra and Arun Kumar
TECHNICAL NOTE
1684 Purification of helium from natural gas by pressure swing adsorption
Nisith K. Das, Hirok Chaudhuri, Rakesh K. Bhandari, Debasis Ghose, Prasanta Sen and Bikash Sinha
GENERAL ARTICLES
1688 Ingenious techniques for irrigation sustainability in Himalayan and Shiwalik foothill regions
A. K. Vashisht
1694 Measures of impact of science and technology in India: agriculture and rural development
R. Rukmani
RESEARCH ARTICLES
1699 Evaluation of microfabric of clay using atomic force microscopy
Ajanta Sachan and Vandana Mehrotra
1707 Nestedness pattern in freshwater fishes of the Western Ghats: an indication of stream islands along riverscapes
Sreekantha, K. V. Gururaja and T. V. Ramachandra
1715 Assemblage of benthic diatoms and culturable heterotrophs in shallow–water hydrothermal vent of the D. João de Castro Seamount, Azores in the Atlantic Ocean
C. Raghukumar, C. Mohandass, F. Cardígos, P. M. D’Costa, R. S. Santos and A. Colaço
ERRATUM
1723 ERRATUM: Natural parasitization and biological control: case of the coconut caterpillar
K. Muralimohan, Ramkumar and Y. B. Srinivasa [Curr. Sci., 2008, 95, 1478–1482]
RESEARCH COMMUNICATIONS
1724 Surface ozone variability in the urban and nearby rural locations of tropical India
A. L. Londhe, D. B. Jadhav, P. S. Buchunde and M. J. Kartha
1729 Molecular characterization of Bt cauliflower with multiplex PCR and validation of endogenous reference gene in Brassicaceae family
Gurinder Jit Randhawa, Rashmi Chhabra and Monika Singh
1731 Surface soil moisture changes during 2007 summer monsoon season derived from AMSR-E Land3 product
K. Chandrasekar, M. V. R. Sesha Sai, R. S. Dwivedi and P. S. Roy
1739 Hazard implications of the late arrival of the 1945 Makran tsunami
C. P. Rajendran, M. V. Ramanamurthy, N. T. Reddy and Kusala Rajendran
1743 Sensory basis of food perception in tadpoles of the frog, Sphaerotheca breviceps
H. S. Sugur, G. S. Mulla, I. R. Purohit, B. A. Shanbhag and S. K. Saidapur
BOOK REVIEWS
1747 Nuclear Power In India: A Critical History by B. Banerjee and N. Sarma
reviewed by L. V. Krishnan
1748 Low-Enthalpy Geothermal Resources For Power Generation by D. Chandrasekharam and Jochen Bundschuh
reviewed by K. S. Valdiya
1749 The Moon That Wasn’t – The Saga of Venus’ Spurious Satellite by Helge Kragh
reviewed by Rajinder Singh
1750 Groundwater Management – Sustainable Approaches by Meenu Bhatnagar (ed.)
reviewed by P. S. Datta Singh
1752 Taxonomy of Bryozoa from the Indian EEZ. A Monograph by N. R. Menon and Nandini Menon
reviewed by K. Satyanarayana Rao
PERSONAL NEWS
1754 Gerhard Neuweiler (1935–2008)
M. K. Chandrashekaran
1770 Institutional Members
1774 Acknowledgements
1777 Author Index
1785 Keyword Index
1794 Volume Contents
COVER CAPTION
COVER. A view of the uplifted Makran Coast. See page 1739.
ADVERTISEMENTS
1756 Government of IndiaINDO-BULGARIAN BILATERAL SCIENTIFIC COOPERATION CALL FOR PROPOSALS (2008)
1757 LADY TATA MEMORIAL TRUST
1758 Research Training
1759 Plant Variety Journal of India
1760 INDIAN NATIONAL ACADEMY OF ENGINEERING
1761 Springer
1762 INDIA SCIENCE AWARD – 2009
1763 CENTRAL COIR RESEARCH INSTITUTE
1764 S.N. Bose National Centre for Basic Sciences
1764 ASHOKA TRUST for RESEARCH in ECOLOGY and the ENVIRONMENT (ATREE)
1765 ATTENTION PLANT TAXONOMISTS!
1765 Institute of Science
1766 Tata Institute of Fundamental Research
1766 Applications for the post of Research Fellow
1767 Advertisement for the post of Junior Research Fellowship (JRF)
1767 SHRI AMM MURUGAPPA CHETTIAR RESEARCH CENTRE (MCRC)
1768 Sri Krishnadevaraya University
1768 DEPARTMENT OF CROP PHYSIOLOGY
1769 Sree Chitra Tirunal Institute for Medical Sciences & Technology
2nd Cover Millipore

Journal of Scientific & Industrial Research
VOLUME 67 NUMBER 12 DECEMBER 2008
CONTENTS
Review
1051 New opportunities for research in coal derived chemicalsP Samuel, S Maity, Samit Khan & S C Roy
Management & Information Technology
1059 Design and implementation of mobile telecardiac systemV Thulasi Bai & S K Srivatsa.
S & T and Industrial Research
1064 Wavelet based vector quantization with treecode vectors for EMG Signal compressionNeelu Jain & Renu Vig
1072 Analysis of electro discharge machined surfaces of EN-31 tool steelH S Payal, Rajesh Choudhary & Sarabjeet Singh
1078 Use of range control charts in determination of variability in surface parallelisms of platesHuseyin Ankara & Suheyla Yerel
S & T and Industrial Research
1083 Effect of substituents on thermal behavior of some symmetric double schiff’s bases containing a cardo groupV K Aghera & P H Parsania
1088 Spectrophotometric determination of carbosulfan in environmental samplesAruna Sao, Ajai K Pillai & V K Gupta
1092 Synthesis of coumarins via Pechmann condensation using inorganic ion exchangers as solid acid catalystsRikesh Joshi & Uma Chudasama
1098 Application of Box-Benhken experimental design for optimization of laccase production by Coriolus versicolor MTCC138 in solid-state fermentationAbha Mishra, Sunil Kumar & Sudhir Kumar
S & T and Industrial Research
1108 Quality of osmo- vac dehydrated ripe mango slices influenced by packaging material and storage temperatureP Suresh Kumar, V R Sagar & Lata
1115 Effect of liquid seaweed fertilizer on yield and quality of okra (Abelmoschus esculentus L.)S T Zodape,V J Kawarkhe, J S Patolia & A D Warade
Energy and Environment
1118 Influences of temperature on flash pyrolysis products of asphaltiteAbdurrahman Saydut & Candan Hamamci
Author-Reader Platform
1123 Annual Author Index
1127 Annual Keyword Index
1133 Instructions to contributors

MBA JOURNAL ISSUES:DEC-2008

2009-01-14T22:20:00.000-08:00

EFFECTIVE EXECUTIVE:DEC-08

Articles

BLUE OCEAN STRATEGY

Apple : Sailing the Blue Ocean -- Dr. Prem Shamdasani and Anand Agarwal

BLUE OCEAN STRATEGY

Indian Print Media Industry : Creating a Blue Ocean -- Prashant Salwan

BLUE OCEAN STRATEGY

Differentiation through Managing Relationships and Building Loyalty : A Blue Ocean Perspective -- Dr. Jochen Wirtz and Dr. Patricia Chew

BLUE OCEAN STRATEGY

Leadership Primer on Crisis Psychology and Policy Failure : The "Bias Mind Map" -- Prof. Dr. Kai-Alexander Schlevogt

PERSPECTIVE

Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant -- Author: W Chan Kim and Renée Mauborgne

LEADERSHIP

Blue Ocean Strategy : Enhances Leader's Effectiveness? -- GRK Murty

INTERVIEW

Blue ocean strategy is about creating and capturing uncontested market space, thereby making the competition irrelevant. -- Author: W Chan Kim and Renée Mauborgne The interview was conducted by Dr. Nagendra V Chowdary

INTERVIEW

I dream of having a Cirque du Soleil show in every important city in the world! I dream of ensuring the high quality standards of our shows for the next decades! -- Daniel Lamarre The interview was conducted by Dr. Nagendra V Chowdary

INTERVIEW

Blue Ocean Strategy is all about innovation. I consider the work of Chan Kim to be pathbreaking. -- Prof. Vijay Govindarajan The interview was conducted by Dr. Nagendra V Chowdary

CASE STUDY

Cirque du Soleil : Creating a Blue Ocean by Balancing Creativity and Business -- Nusrath Jahan Maldar and Sanchita Ghosh

GLOBAL CEO: DEC-08

Articles

LEADERSHIP

Business Approaches to Crisis Management -- P Uma maheswari

LEADERSHIP

Organizational Learning and Organizational Leadership : Some Paramount Considerations for the Global CEO -- Steven Crowther and Dr. Paul B Carr

BUSINESS INTELLIGENCE

Knowledge Management and Repository -- Indranil Banerjee

MANAGEMENT

Bridging the Gap -- Kaushik Mukerjee

PROJECT MANAGEMENT

Managing Multiple Projects : Smart Way to Crack the Complex Challenge -- S Jaya Krishna and Dr. K Rajanath

PERFORMANCE METRICS

Implementing Balanced Scorecard for the Hotel Industry -- Sumati Reddy

CHANGE MANAGEMENT

Business Process Transformation : The i-Flex Way -- Surajit Ghosh Dastidar

Employee Attrition : A Wakeup Call for Management -- Kunal Gaurav and Gowri Deepti

CASE STUDY

Entry and Expansion Strategy -- Debapratim Purakayastha, P Indu, Syeda Maseeha

BOOK REVIEW

Business and Competitive Analysis : Effective Application of New and Classic Methods -- Authors: Craig S Fleisher and Babette E Bensoussan Reviewed by J Venkataraman

E-BUSINESS: DEC-08

Articles

INTERVIEW

"There is scope for vernacular BPO in rural areas." -- Som Mittal

E-ENVIRONMENT

In the Race to be Green, Turn to Information Technology: IT's Role in Promoting Sustainability -- Bob Haas and Alanna Klassen Jamjoum

B2B

B2B Search Success: Quantifying Search Engine Marketing Benefits for B2B Marketers

E-SECURITY

Changing Network Management Best Practices Through Secure Remote Management

E-MARKETING

Online Advertising: Opportunities and Challenges -- G P Mrudhula

E-STRATEGIES

E-Business and Apple -- D Srinivasa Rao and K E Santosh

BOOK REVIEW

E-Justice : Perspectives and Experiences -- Editors: Jaya Krishna S and Naveen Kumar Reviewed by T Suneetha

CASE STUDY

Alibaba Competing in China and Beyond -- Debapratim Purkayastha and Hadiya Faheem

The platform LIS Links

2008-12-30T00:13:00.001-08:00

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LIST of MBA JOURNALS & MAGAZINES

2008-12-02T01:51:00.000-08:00

LIST of MBA JOURNALS & MAGAZINES

Journal of Knowledge Management

Journal of Organizational Behavior

Journal of System Management

Journal of International Busines Law

Effective Executive

Global CEO

E-Business

Marketing Management

Marketing Mastermind

Case Folio

Charter Financial Analyst

HRM Review

MBA Review

Asian Journal of Management Cases

Global Business Review

International Journal of Rural Management

Journal of Human Values

The Journal of Entrepreneurship

Financial Executive

Harvard Business Review

Journal of Human Resources *

Journal of International Marketing *

Six Sigma Forum

Quality Management Journal *

BusinessWorld

Indian Management

MBA JOURNAL ISSUES: NOV-2008

2008-12-01T22:31:00.000-08:00

EFFECTIVE EXECUTIVE
vol.11 No.11(NOV)

CONTENTS

The Fortune at the Bottom of the Pyramid begins with understanding Target the Bop...10
Reaching Underserved markets effectively Focus on obvious....................21
The unfinished business of economic development wanted : new solutions .....32
BOP Markets An opportunity for alternative business models............50
Challenges insuring the poor Lessons from India......55
Strategies for the base of the pyramid Lessons from social marketing ..........74
The bottom of the pyramid Much ado, but is it enough? ..........84
Leadership Leaders on the crucible of Adversities........95

GLOBAL CEO
VOL.VIII NO.11(NOV)

ARTICLES

Leadership: Building corporate resilience: The role of leadership.........09
Business strategy scenario planning: exploring different futures...................25
Management managing turbulence challenges of managing cross-cultural teams.......47
Business opportunities Destination UAE..........................36
Accounting Forensic accounting: Innovative tool for corporate sector..........53
PMS: Performance management system: The bottom line booster...............58

E-BUSINESS
VOL.IX No.11 (Nov)

CONTENTS
E-TECHNOLOGIES

Component Content Management in Practice : Meeting the Demands of the Most

Complex Content Applications- Bill Trippe.............17
EAI

Is Custom Coding the Right Choice for Integration? : Integration Appliances - The Rapid And Simple Alternative..................29

E-SECURITY

Innovative Services Need Innovative Fraud Detection : What Financial Institutions Need now to secure new channels and markets for rapid, Profitable Growth - Scott Zoldi....35

E-ENVIRONMENT

Advocating Paperless Environment Using Information Technology-Neha Nair...46

E-FINANCE

E-Insurance: A Strategic Study -T Sri Jyothi.............51

CASE STUDY

Baidu China's Leading Search Engine-Debapratim Purkayastha, Indu P and SyedaMaseeha

BOOK REVIEW

Virtual Leadership : An Introduction -: Harsh Bhargava and Aparna Bellur Reviewed by G P Mrudhula

MARKETING MASTERMIND
VOL.VIII NO.11 (Nov)

CONTENTS
COVER STORY

Innovations : Boosting the Service Sector- Mukerjee

NEW TRENDS IN MARKETING

Bluetooth Marketing -Pradhumn Kumar.................13

TECHNOLOGY IN MARKETING

Use of Decision Support Systems by Modern Retailers in India -Mridula S Mishra.......17

CONSUMER BEHAVIOR

Nomophobia :The Right Time to Recognize and Deal with It – Harsh Arora……..21

MARKETING METRICS

Online Marketing Metrics:An Indispensable Aspect of E-Business - Bhishma Kukreti.......26

ADVERTISING

Recent Advertising Trends in India -P Ammani and P Radhika................36

RURAL MARKETING

Effective Product and Positioning Strategies for the Rural Market:A Winning Proposition – Arpita Srivastava............42

SPORTS MARKETING

Sports Marketing :New Mantra for Corporate Success -Amitabha Ghose...........48

CONSUMERISM

Consumerism :Its Evolution and Development - R Neelamegam..............52

INDUSTRY FOCUS

Airline Industry : Winning Hearts!- Ishita Mukherjee...............56

CASE STUDY

Branding China :From Manufacturing to Marketing-Mamatha Krishna Reddy....62

MARKETING MANAGEMENT
VOL.VII, NO.4 (NOV)

ARTICLES

Walk Their Walk, and Talk Their Talk: The Mantra of Success in the Hinterland-Mukta Sinha
Service Quality Perceptions of Life Insurance Policyholders in Northern India: Pre-Privatization vs. Post-Privatization -- Sonia Chawla and Fulbag Singh
A Conceptual Research on the Association Between Celebrity Endorsement, Brand Image and Brand Equity -- Anjali Tumkur Jaiprakash

CASE STUDY

Intel Enters Third World Countries: Charity or Business?t --Rashmi Shashikant Malapur

BOOK REVIEW

Primetime Women How to Win the Hearts, Minds, and Business of Boomer Big Spenders -- Author: Marti Barletta,Reviewed by: Pritee and Saxena Joyce Joseph

HRM REVIEW
VOL.VIII, NO.11(NOV)

Articles
COVER STORY

Boomerang Recruitment : A Strategic Tool for Rehiring Exceptional Talent -- Rashmi Joshi
Recruitment Dynamics -- Manishankar Chakraborty
Recruitments in Companies : Changing Times -- Kiran Kumar
Recruitment : Emerging Trends -- Tanushri Banerjee

WORKPLACE ISSUES

The Changing Role of Rewards at the Workplace -- M Subramanya and D Anand

HR CHALLENGES

Aging Workforce : The Present and the Future -- Manisha Sharma
Technology Interface with Human Resources -- Mary Ipe

GENDER ISSUES

Working Women : Wake-up Call -- Shruti Murthy

HUMAN DEVELOPMENT

A Relook into the Measurement of Human Welfare and Happiness -- Deepika MG

RETENTION

The 7Ps of Employee Retention -- Komarraju Venkata Vinay

ORGANIZATIONAL DEVELOPMENT

Integration is the Key -- Akinchan Buddhodev Sinha

OUTSOURCING

Sports Process Outsourcing: An Emerging Sector -- R Veena

CASE STUDY

HRD Climate in Indian Organizations : A Study in a Few Selected Units of West Bengal -- Pradyumna Kumar Tripathy

MBA REVIEW
VOL.VII, NO.11(NOV)

Articles
COVER STORY

Indian Knowledge Economy -- Neeta Baporikar

MANAGEMENT EDUCATION

Distance Education : Future Scenario -- Malathi Somaiah

CAREER MANAGEMENT

Success at CAT Demystified -- Vikas Shrotriya
Effectiveness of PACs : A Case Study -- Bholanath Dutta

JOB MARKET

US Financial Crisis : Impact on the Job Market -- N Vijaya Lakshmi

GENERAL MANAGEMENT

Challenges for MBA Students -- M S Rao

FACULTY DEVELOPMENT

Teacher Ethics and Human Values -- N Uma Devi

TECHNOLOGY

Nanotechnology : Business Perspectives -- V Venkateswara Rao

INTERVIEW

`Customer Comes First' -- MP Vishali

NEWSMAKER

The New Chief -- Dr. Duvvuri Subbarao

BOOK REVIEW

Industry-Academia Interface : Perspectives and Practices -- Author: Anitha Arunsimha Reviewed by BV Cadambi

CASE FOLIO
VOL.VIII, NO.11(NOV)

Articles
BUSINESS UPDATES

Indian BPOs Waking Up to the Philippines Opportunity?
Christian Dior in China : The Sharon Stone Controversy
Bajaj Auto Ltd. : Realigning Manufacturing Strategy
McDonald's in Discrimination Row

CASE IN FOCUS

Tesco in the United States -- Pummy Chatterjee and Sachin Govind
Kleenex : The Saga of a Super Brand -- Adapa Srinivasa Rao and Debapratim Purkayastha
Dell's Supply Chain Management Practices -- Indu P and Vivek Gupta

THE ANALYST
VOL.XIV, NO.11(NOV)

Articles
COVER STORY

Global Credit Cataclysm : Collateral Damage -- Amit Singh Sisodiya and KS Revathi
And the Contagion Spreads...-- Amit Singh Sisodiya, T Jyotsna and Sudesh Gonela

ROUND TABLE

Taming the Monster
Commodity Futures Trading : At Crossroads

FINANCIAL MARKETS

Corporate Bonds in India : Upping the Ante -- Y Bala Bharathi and Sanjoy De

FINANCIAL SERVICES

Credit Default Swaps : Weapons of Mass Speculation?:Janardhan Rao and V Ratna

FINANCIAL MARKETS

Financing Bollywood : Money, Show Me the Money! -- Poonam Namjoshi

BUSINESS ENVIRONMENT

New Foreign Trade Policy of India : A Balancing Act -- Sumanjeet
Prediction Markets : Wisdom of Crowds -- N Janardhan Rao and V Ratna
Japanese Banks : Back with a Bang -- N Janardhan Rao and PS Sarath Chandra
Liquidity Crunch in India : The Buck Stops Here -- R Venkatesan Iyengar

ARTS & ARTISTS

Paul Krugman : Wins Nobel for Trade Theories -- M Hanumantha Rao

APOLITICAL

Nano's Shift to Gujarat : Lessons to Be Learnt -- grk

BANKING

Banking Sector Reforms : What Lies Ahead? -- Madhavankutty G
Banks in Carbon Financing : Cashing in on Carbon -- Amit Singh Sisodiya and KS Revathi
Mobile Banking : The Next Big Thing -- Aletha Ling
Destination India : In the Islamic Crescent -- Douglas Clark Johnson

INTERVIEW

Asian Development Bank : Helping to Build a Better Infrastructure -- Tadashi Kondo

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2008-11-25T20:59:00.000-08:00

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New Syllabus Books added to MBA for this odd semester

2008-11-25T20:53:00.000-08:00

New Syllabus Books added to MBA for this odd semester
1. Richard L. Daft,
Management
Cengage learning
2 Copies
2. Harold Koontz
Management - A Global and Entrepreneurial Perspective
TMH
12th, 2008
5 Copies

3. V.S.P.Rao
Management-Concepts and Cases
Excel
5 Copies

4. Stephen P Robbins
Organizational Behavior
PE
12th
10 Copies
5. Fred Luthans
Organizational Behavior
MGH
11th
5 Copies
6. Laurie J Mullins
Management and organizational Behavior
PE
5 Copies
7. D M Mithani
Managerial Economics -Theory and Applications
Himalaya
2nd, 2005
5 Copies
8. Christopher R Thomas
Managerial Economics
MGH
8th
5 Copies
9. Samuelson Nordhavs
Economics
MGH
18th
5 Copies
10. J.K.Sharma
Business Statistics
PE
2nd, 2008
10 Copies
11. S. C. Gupta
Fundamentals of Statistics
Himalaya
6th, 2004
5 Copies
12. Levin and Rubin
Statistics
PE
7th
5 Copies
13. Aczel and Sounderpandian
Complete Business Statistics
TMH
6th, 2006
5 Copies
14. Anderson, Sweeney
Statistics for Business and Economics
Thomson
9th, 2007
5 Copies
15. R. Narayanaswamy
Financial Accounting: A Managerial Prespective
PHI
3rd
10 Copies
16. Ashish K Bhattacharya
Introduction to Financial Statement Analysis
Elsevier
10 Copies
18. Kenneth J Laudon
Management Information Systems
Pearson/PHI
10th, 2007
10 Copies
19. James A. O’ Brien
Introduction to Information System
TMH
12th
5 Copies
20. Effy Oz
Management Information Systems
Thomson Course Technology
3rd, 2003
2 Copies
21. K. Karunakuram
Marketing Management (Text & Cases in Indian Context)
Himalaya
2007
10 Copies
22. Philip Kotler
Principles of Marketing
PE
12th, 2006
6 Copies
23. Tapan Panda
Marketing Management
Excel
2nd
10 Copies
24. M Ashraf Rizvi
Effective Technical Communication
TMH
2005
4 Copies

New Books added to the Library for Computer / Information Science Branch during 2008-09 odd semester

2008-11-16T22:38:00.000-08:00

1. Leland.L.Beck
System Software
Addison-Wesley
3rd, 1997
5 Copies

2. John.R.Levine
Lex and Yacc
O'Reilly, SPD
1999
5 Copies

3. Abraham Silberschatz, Peter Baer Galvin, Greg Gagne
Operating System Principles
Wiley-India
7th, 2006
5 Copies

4. Elmasri and Navathe
Fundamentals of Database Systems
Addison-Wesley
5th, 2007
5 Copies

5. Behrouz A. Forouzan
Data Communications and Networking, 4th
TMH
2006
20 Copies

6. John E.. Hopcroft, Rajeev Motwani, Jeffrey D.Ullman
Introduction to Automata Theory, Languages and Computation
PE
3rd, 2007
5 Copies

7. Raymond Greenlaw, H.James Hoover
Fundamentals of the Theory of Computation, Principles and Practice
Morgan Kaufmann
1998
5 Copies

8. Thomas A. Sudkamp
An Introduction to the Theory of Computer Science, Languages and Machines
PE
3rd, 2006
5 Copies

9. P.C.P. Bhatt
Operating Systems,
PHI
2nd, 2006
5 Copies

10. Sommerville
Software Engineering
PE
8th 2007
20 Copies

11. Shari Lawrence Pfleeger
Software Engineering: Theory and Practice
PE
3rd, 2006
5 Copies

12. Waman S Jawadekar
Software Engineering Principles and Practice
TMH
2004
5 Copies

2008-11-16T21:51:00.000-08:00

New Books added to the Library for Electronics & Communication Engg. Branch during 2008-09 odd semester
1. John G.Proakis & Dimitris Manolakis
Digital Signal Processing
PE / PHI
3rd, 2003
5 Copies

2. Lee Tan
Digital signal processing
Elsivier
2007
2 Copies

3. Simon Haykin
Communication Systems
JWS
3rd., 2006
10 Copies

4. Simon Haykin
An Introduction to Analog and Digital Communication
JWS
2003
10 Copies

5. B.P.Lathi
Modern digital and analog Commn system
Oxford
3rd, 2005
1 Copy

6. Harold P.E, Stern Samy
Communication Systems
PE
2004
1 Copy

7. R P Singh and S T Sapre
Commn Systems Analog and Digital
TMH
2nd, 2007
2 Copies

8. Liao
Microwave Devices and circuits
PE
15 Copies

9. Merrill Skolnik,
Introduction to Radar systems
TMH
3rd, 2001
10 Copies

10. M. K. Achuthan and K. N. Bhat - Fundamentals of Semiconductor Devices – TMH – 5 Copies
11. Neil H. E. Weste - Principles of CMOS VLSI Design: A Systems Perspective, 2nd ED – PE - 10 Copies
12. John C Bellamy - Digital Telephony, 3rd - Wiley Intersciences - 5 Copies
13. J E Flood - Telecommunication and Switching, Traffic and Networks – PE - 10 Copies